[Term in DART for Publishers] Sequential rotation In DART for Publishers, a rotation type that serves all of the creatives within an ad in the order of the assignments. The number at the far left of each assignment determines this order.
Sequential rotation In DoubleClick for Publishers, you can create a sequential rotation by selecting Sequential in the "Rotate creatives" list on the line item's "Settings" tab. See Rotate a sequence of creatives in a line item to learn more.